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Home / Newsletter / January 2007 / |
| The Water Connoisseur | January 2007
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| There’s No Such Thing As "Pure" Water
People buying bottled water are often under the impression that they’re purchasing water that is pure. Generally it has been treated. Whether or not it is pure is another matter entirely. And those people considering water purification or filtration have been led to think that pure water is something they should strive for in their homes. Many water treatment dealers and some health practitioners claim that either distilled water or water from Reverse Osmosis is ‘pure’. |
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| French Bottled Water Sales Slipping
Sales of bottled water in France, the largest market in the world, fell 2.6 pct year-on-year in volume terms over the first 11 months of this year, in line with the decline seen in 2005, French daily La Tribune said, citing market research companies. |
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| Bottled Water Company in U.S. Eyes Mexico as Market
Mountain Valley Spring Water appears poised to enter the Mexican market in 2007. While the premium bottled water won't find its way into every store in Mexico, the company plans to target a growing resort market and high-end retailers, said Jim Karrh, chief marketing officer for Mountain Valley Spring Co.hyperoxygenated have been dealt a blow by a new study. |
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| Storing Water for Emergencies Unsafe, Expert Says
Storing water for months, or even years, in preparation for an emergency isn’t a good idea because its quality deteriorates, says the manager of Ottawa’s water system. |
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| Ukrainian Bottled Water Market keeps up with European Traditions
Presently Ukrainian per capita aerated water annual consumption (31 liter) is over 1,5 times up against Russian (19 liter). |
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