Like wine Fine Waters have an etiquette that enhances and elevates water from hydration to epicurean experience.
The American fascination with ice in soft drinks and water is one of the first things to strike many visitors to the United States. Even sparkling water is not spared this cruel treatment. I may not be able to change the use of ice in soft drinks, but I hope there is a chance to save bottled water from this fate. Ice is the natural enemy of bottled water (and soft drinks for that matter).
About 100 BCE, Syrians invented the glass bottle by blowing molten glass through a tube. Until mass production became possible, glass bottles were expensive, so Apollinaris and other waters were sold in earthen jars. Always choose glass if possible, it just has a nicer feel and looks more substantial.
The sorry state of the "glass culture" surrounding bottled water is a sure sign that the best of the bottled water trend is yet to come. Many fine restaurants overlook the emerging trend and fail to provide proper mineral water glasses , it quickly becomes clear, is usually an afterthought.