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The question is usually one of the first things your waiter asks – would you like bottled water or tap? Water is water, right? Well, that depends.
What is Premium Bottled Water?
Although there has been an explosion of premium bottled water in the past few years, the bottling and sale of water with unique characteristics is nothing new. In America, the bottling of water for “curative purposes” dates back to 1767. Today, in order to be considered premium, bottled water needs a natural source, brand, and ritual.
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One of the original founders of Welsh mineral water company Ty Nant has died at the age of 61. Geoff Lockwood helped launch the company in Ceredigion in 1989 after the water source was discovered near his farmhouse in the 1970s. The company said Lockwood’s “passion” drove the firm forward. He left Ty Nant in the early 1990s, but company director Nick Taylor said his vision led to it becoming an international exporter.
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Canada-based Naya Spring Water announced today it is the first bottled spring water company in the world to use 100 percent recycled plastic in its bottles. Recycled plastic, or rPET, is made from plastic that was previously used as packaging, then recycled and processed to create new bottles.
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The Coca-Cola Company unveiled today a new plastic bottle made partially from plants. The "PlantBottle™" is fully recyclable, has a lower reliance on a non-renewable resource, and reduces carbon emissions, compared with petroleum-based PET plastic bottles. "The 'PlantBottle™' is a significant development in sustainable packaging innovation," said Muhtar Kent, Chairman and CEO of The Coca-ColaCompany. "It builds on our legacy of environmental ingenuity and sets the course for us to realize our vision to eventually introduce bottles made with materials that are 100 percent recyclable and renewable."
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A Canadian bottled water firm plans to set up a food-grade PET recycling plant at a cost of C$18 million (US$17.1 million). Ice River Springs Water Co. Inc hopes to establish the plant in Shelburne, Ontario, and tap into curbside-collected PET bottles in the province’s Blue Box program. It expects to buy about 25 percent of the Blue Box bottles, a total of which some 55 million pounds are collected annually, said company co-owner Sandy Gott in a telephone interview from Ice River’s head office in Feversham, Ontario.
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Despite the easy availability of municipal water in Vietnam, the water standard is often questionable. This situation, very often, cannot be remedied at home as most Vietnamese do not own home water filtering devices. Consumers are increasingly aware of health issues related to the quality of the tap water, and are willing to spend on bottled water, especially in large urban areas. Considering the changing lifestyles of consumers, the convenience of bottled water is giving a huge thrust to the market in the country.
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